At Maaco, our mission is simple. We provide quality auto painting and body repair, performed in a timely manner, and at a reasonable price.  

“Through decades of industry shifts, Maaco has and continues to be, a trusted name in automotive painting,” said Frank Petrane, Maaco brand president. “But what truly sets us apart is our ability to provide high-quality, affordable services, no matter the circumstances. We know our communities need reliable, cost-effective solutions more than ever.” 

Maaco’s affordable pricing can be your source of consistency in a world of inconsistency. Here’s why our services continue to be America’s Smart Choice, no matter the economic climate. 

As a national brand with five decades of helping customers restore their rides, Maaco has a vast network of trusted vendor partners. With price protection agreements in place with vendors, Maaco can deliver the same quality and efficiency you deserve at the affordable prices you can expect. Vehicles hold a lifetime of memories and often are one of the biggest investments a person will make from a money and time standpoint. In fact, [a study from OnePoll](https://www.thecarconnection.com/news/1122782_study-americans-spend-18-days-in-their-car-per-year-forge-close-bonds-with-a-vehicle) revealed that Americans spend 18 days in their car per year, averaging 8 hours and 22 minutes a week. With a full workday per week spent driving, why not reinvest in the ride you already have?

For Maaco, it’s not about telling a customer what they need, it’s about providing real education on the value of refreshing their ride and an understanding of what their budget can get them. 

Drivers seeking to avoid the price tag of a brand-new vehicle can refresh their ride with a [paint job](https://www.maaco.com/services/auto-painting/) from a trusted local Maaco shop. With 25% tariffs on auto imports beginning to take effect, analysts are forecasting that the cost of [a new car could increase by as much as $10,000](https://www.investors.com/news/tariffs-auto-stocks-getting-hit-in-the-stock-market/). 

David K., a customer from [Maaco in Sunnyvale](https://www.maaco.com/locations/ca/sunnyvale-12107/), repainted his car for this exact reason. 

“I brought in my 18-year-old car to be repainted and Maaco brought it back to life,” he shared in an online review. “It literally now looks like a new car. That’s way cheaper than a buying a new car, no tariffs to worry about.”  

Since its inception, Maaco has remained committed to meeting everyday drivers where they feel most comfortable spending their discretionary income. By providing customers with multiple price options, they are empowered to negotiate and select the option that will align with their budget.  

Michael K., a customer from [Maaco in Madison](https://www.maaco.com/locations/wi/madison-11856/), shared his pricing perceptions in an online review, “The owner, Mike...presented me with multiple options to choose from for my repair ... I appreciated his honesty, and the pricing is extremely competitive and fair. The work was performed on time and the craftsmanship was phenomenal. I highly recommend Maaco and will bring my vehicle back if ever the need arises. You’ve come to the right place at Maaco.” 

Tim Wright, owner of [Maaco in Farmington](https://www.maaco.com/locations/mi/farmington-12310/), shared his perspective on providing customers with pricing options, “The first thing I ask a customer is what their budget is and then I tell them what I can do for them. It’s through these initial questions that you start building a relationship to truly understand their needs and expectations.” 

The times may have changed, but at its core, Maaco hasn’t. For 53 years and counting, Maaco has helped over 20 million customers get back on the road, comfortably and safely. Maaco is not only your car’s best friend, but your wallet’s best friend too.  

Customer Checklist

Maaconomics: The Enduring Customer Value Behind Maaco’s Business Model

At Maaco, our mission is simple. We provide quality auto painting and body repair, performed in a timely manner, and at a reasonable price.  

Winter's harsh conditions often leave vehicles with unsightly dents and dings. Addressing these issues promptly not only can restore your car's appearance but also can prevent potential long-term damage. In this guide, we'll explore the causes of winter dents, effective repair methods—including paintless dent repair—and the importance of timely auto body repair after winter.

## Why Does Winter Driving Often Leads to Dents?
Winter presents a unique set of challenges for drivers. Slippery roads due to ice and snow can lead to minor collisions, while hailstorms may cause dents on hoods and roofs. Parking lots become hazardous as icy conditions and crowded spaces contribute to door dings. Additionally, snow and ice chunks kicked up by other vehicles can impact your car's body. Addressing these dents early is crucial to prevent further paint damage and [rust formation](/services/damage-repair/rust/), which can compromise the vehicle's structural integrity over time.

## Types of Dents Caused by Winter Weather
Understanding the nature of dents can aid in determining the appropriate repair method:

- __Small Dings & Door Dents:__ Often resulting from other cars, snow shovels, or falling ice, these minor dents typically affect the surface without extensive damage.
- __Creased Dents:__ These occur when a vehicle slides into curbs, barriers, or other vehicles, leading to sharp lines or creases in the metal.
- __Hail Damage:__ Winter hailstorms can produce multiple small dents across the vehicle's surface, especially on the hood, roof, and trunk.
- __Bumper Damage:__ Skidding into snowbanks or experiencing rear-end collisions on icy roads can cause scrapes and dents on bumpers.

![Hail Damage](//images.ctfassets.net/lzh30dliocpd/6SleqRm0r9IzZTHNDtWDuq/83fd369bdda72d98b9b4e6b47f702a77/winter-dent-repair-hail-damage.webp)

## How to Fix Winter Dents in Early Spring
As winter fades, it's an ideal time to assess and repair any dents sustained during the colder months. If you’re unsure how to fix winter’s unsightly dents and dings, Maaco’s professionals are here to help.

## Professional Dent Repair Options (For Moderate to Severe Dents)
Deeper or more complex dents, especially those with paint damage, require professional attention to ensure a seamless repair.

### Paintless Dent Repair (PDR)
Ideal for small to medium dents without paint damage, [paintless dent repair](/services/paintless-dent-repair/) involves technicians using specialized tools to gently massage and reshape the metal from behind the panel. This method maintains the original paint job and is both cost-effective and efficient.

### Traditional Dent Repair & Repainting
Necessary for deep dents or those with cracked paint, this process involves reshaping the damaged area, applying filler, sanding, and repainting to achieve a flawless finish.

### Hail Damage Repair Services
Specialized PDR techniques are often employed to address multiple dents caused by hailstorms, restoring the vehicle's appearance without the need for extensive bodywork.

## Why Fixing Car Dents Before Spring is Important
Timely dent repair helps prevent rust and paint damage, as exposed metal corrodes over time. Fixing dents also restores your car’s appearance and preserves its resale value. Beyond aesthetics, unaddressed dents can cause misaligned panels and other structural issues, which may worsen over time and lead to expensive auto body repairs. Taking care of them early helps to avoid unnecessary costs.

Spring is the perfect time to refresh your car’s look and ensure it’s ready for upcoming road trips and daily commutes. Repairing dents now means a smoother, worry-free ride for the seasons ahead. Schedule a professional dent repair consultation at your [nearest Maaco](/locations/) in early spring to assess and address any damage sustained during winter. 


Before and after pictures of vehicle dent repair.

Winter Dent Repair

Winter's harsh conditions often leave vehicles with unsightly dents and dings. Addressing these issues promptly not only can restore your car's appearance but also can prevent potential long-term damage. In this guide, we'll explore the causes of winter dents, effective repair methods—including paintless dent repair—and the importance of timely auto body repair after winter.

Emma Pope, who joined Maaco’s corporate team in June 2024 as a social media coordinator, is one of the many women shaping the brand’s presence. She manages shop-level and national social media accounts, engages with customers, and captures user-generated content from satisfied customers. “As a young woman, it can be challenging to prove yourself as you begin growing your industry knowledge,” said Pope. “Our unique franchisees and their quality work are what make every day exciting."

Brandy Wilson’s journey to the automotive industry took a different path. Previously a cake decorator, her curiosity led her to explore car painting, and in January 2024, she joined [Maaco Montgomeryville](https://www.maaco.com/locations/pa/montgomeryville-12203/) as a paint line technician. “I am grateful to work with a team and have a leader that has confidence in my abilities and assists me in achieving my full potential,” said Wilson. Her keen attention to detail and creative background have helped her excel in the trade. 

Destiny Diorec, an operations project manager at Maaco corporate, has been with the brand for nearly four years. She plays a critical role in onboarding new franchisees, guiding them through the process of everything leading up to their grand opening. “As a mother and full-time employee, there’s no shortage of tasks to juggle,” said Diorec. “I’ve worked hard to earn the respect of others, and I appreciate feeling like I am a vital part of the team.” 

Raquel Rivera is an estimator and customer service representative at [Maaco in Hayward, CA](https://www.maaco.com/locations/ca/hayward-12142/), where she has worked since 2016 after being referred by a family member. She enjoys explaining the car painting process to customers, especially making female customers feel comfortable. Besides estimating, Raquel ensures the shop maintains a presentable appearance, contributing to a positive customer service experience from the first impression.

Women like the ones mentioned are just a few of the many making their mark at Maaco. Across the network, female franchise owners have built thriving businesses, proving that opportunities in the automotive industry are limitless for those with passion and drive. 

Emma Painter

Auto Body Repair, Car Paint Shop, Collision Repair Center, and Auto Body Shop

Maaco Celebrates Women’s History Month by Honoring Women Who Drive the Brand Forward

In honor of Women’s History Month, Maaco is celebrating the talented and dedicated women who play a vital role in the company’s success from corporate team members to franchise owners and technicians in the field.


This week marks a major milestone for Joe Houghton, owner of [Maaco West Springfield, Massachussets](https://www.maaco.com/locations/ma/west-springfield-11269/). In addition to celebrating his birthday, it is also his 34th anniversary of being a Maaco franchisee. 

Joe is an incredible franchisee and an enduring source of positivity for the brand and his immediate shop team. 

As a veteran himself, Joe has selflessly devoted his free time to supporting other veterans in his community, such as [refurbishing a veteran's vandalized car](https://www.bodyshopbusiness.com/maaco-franchisee-helps-army-veteran/). Most recently, [Joe hosted a veteran coat distribution drive](https://www.aftermarketmatters.com/collision-repair/body-shop-hosts-veteran-coat-distribution-drive/) for military members and their families. 

34th Maaco Anniversary - Joe Houghton

Honoring a Maaco Legend

## Happy Birthday & 34th Maacoversary to Joe Houghton, [West Springfield, Massachusetts](https://www.maaco.com/locations/ma/west-springfield-11269/)

This week, Joe Houghton, veteran and owner of Maaco West Springfield, which opened in 1990, is celebrating his birthday and his 34th year in the Maaco franchise network!

## Gold Certification
A gold certified Maaco center is dedicated to meeting all brand standards set by Maaco. These centers primarily cater to traditional retail customers seeking vehicle painting or minor cosmetic repairs such as dents, dings, and scratches. The gold certification signifies a commitment to providing gold-star service to every customer who walks through the door.

## Platinum Certification
A platinum certification allows Maaco centers to participate in the [Driven Fleet program](https://www.maaco.com/services/fleet-industrial-services/), servicing national fleet accounts and performing insurance work. This tier of certification showcases a center’s ability to handle a broad range of services and to cater a wide array of customer needs. 

## Diamond Certification
The diamond certification is the pinnacle of achievement for Maaco certifications. A diamond certified center not only meets all the requirements for gold and platinum certifications but also has the necessary training and equipment to participate in [DRP (direct repair programs)](https://www.maaco.com/services/insurance-claim/) provided through customer insurance companies. Shops with this certification expertly combine convenience for the customer with quality workmanship. This tier exemplifies the highest standards of excellence in service and capability.

## Manufacturer and Third-Party Certifications
In addition to Maaco’s auto body and paint certifications, some centers may hold OEM (original equipment manufacturer) and third-party certifications*. These accreditations reflect compliance with the requirements set forth by each manufacturer and emphasize an adherence to industry best practices. The local owner is responsible for maintaining the necessary criteria to keep their status. 

**These achievements do not provide additional guarantees or [warranties](https://www.maaco.com/warranty-policy/) above and beyond those already established by Maaco.*

The list below provides a glimpse into just some of the excellence your local Maaco may offer.

•	__Assured Performance:__ This signifies that the Maaco center follows best practices in collision repair, aligning with the standards of leading industry manufacturers. An Assured Performance certification shows a commitment to quality repairs, manufacturer specifications, and customer care.

•	__ASE Certification:__ The National Institute for Automotive Service Excellence certifies individual technicians, ensuring they are adequately trained to deliver satisfactory repairs. An ASE certification covers mechanical and cosmetic aspects, indicating that technicians excel in auto paint, dents and ding repair, and other specialized categories. This status requires a minimum of two years of professional work experience.

•	__I-CAR Platinum Class:__ I-CAR classifications are the highest designation that an auto collision repair business can obtain. The Platinum Class is granted to individuals who have completed the highest levels of I-CAR training. To maintain this status, local owners must undergo continuous education to stay current with the latest techniques and safety procedures, highlighting the owner’s dedication to improvement and expertise.

__Win with Maaco Today!__
Maaco certified centers set the bar high in the auto painting and collision repair industry. When choosing a Maaco center, customers can trust that their vehicle will be serviced by skilled professionals dedicated to delivering top-notch quality and craftsmanship. 

To find your local center, explore their certifications, and book your Maacover today, [visit their shop page](https://www.maaco.com/locations/) and experience the assurance of unparalleled service.


Diamond Certified Image

Maaco Certifications: Elevating Auto Repair Standards

When it comes to [auto painting](https://www.maaco.com/services/auto-painting/), [body shop repairs](https://www.maaco.com/services/collision-repair/), and inevitable vehicle Uh-Ohs, you can trust your locally owned and operated Maaco to complete the job and meet the high standards you deserve. Our [Maaco certified centers](https://www.maaco.com/about/certifications/) stand out as the “best of the best” with their commitment to operational excellence. All certified centers must pass a rigorous certification process annually that includes a comprehensive review of their business and repair services. 

In this blog, we will explore the different levels of Maaco and OEM (Original Equipment Manufacturer) certifications that give Maaco centers their esteemed and credible status. 


## Maaco’s Online Estimator Tool: A First Step to Transform Your Vehicle 
Maaco’s OET is one of your gateways to a hassle-free and convenient vehicle makeover. To kickstart the process, visit the Maaco website and take advantage of a [free online estimate](https://www.maaco.com/online-estimator/) today. This quick and seamless process allows you to gain an initial understanding of the potential costs involved in refreshing your vehicle.  

## Personalized Experience from Local Experts

Once you have received your preliminary estimate, a local Maaco shop technician will thoroughly review all the details you have provided. This approach ensures that any specific needs and requirements are taken into consideration, laying the groundwork for a tailored and precise repair or refresh experience.   

## Pricing Transparency
Your online estimate will give you an initial understanding of what to expect. It’s important to note that all pricing is subject to change during onsite review by our local experts. This step guarantees transparency and accuracy, ensuring final pricing will align with the specific needs of your vehicle.

## Ask Questions

Our local pros are here to help! Any questions? Just ask away. Before finalizing your estimate, take the opportunity to learn more about [paint types](https://www.maaco.com/services/auto-painting/), [explore financing options](https://www.maaco.com/about/maaco-credit-card/), and any [additional services](https://www.maaco.com/services/) you may need. 

*Financing options are available for participating US locations only.

## Schedule the Date to Make it Great!
Once pricing details are finalized and your questions are addressed, it’s time to [schedule the work!](https://www.maaco.com/locations/) Your local experts will advise on an accurate turnaround time for your Maacover. This ensures you can plan accordingly and have a clear timeline for when your vehicle will be ready for pick-up, fully restored, and refreshed.

Before trusting Maaco to transform your ride, knowing the convenient process to receive a [free online estimate](https://www.maaco.com/online-estimator/) is crucial to quickly getting your refreshed ride back on the road. By leaning into the benefits of our online estimator listed above and trusting the expertise of your locally owned and operated Maaco, you can embark on your refresh or repair journey well-informed and confident in the expected result. 

Visit your [local Maaco body shop](https://www.maaco.com/locations/) today to start your vehicle’s transformation!


Jeep Photo

Know Before Your Maacover: Understanding Maaco’s OET Process

Is your ride in need of a refresh? Our body shop technicians and paint pros are here to help! Before diving into the Maaco experience, it’s important to familiarize yourself with the various ways you can transact with Maaco, and the step-by-step processes involved. In this blog post, we’ll walk you through the key aspects of Maaco’s Online Estimating Tool (OET), ensuring you are well-informed before making any decisions about your vehicle’s paint or collision needs.

## Resolutions for a Damaged Vehicle Solution
The year is winding down and a new one is already shining bright on the horizon. “Out with the old, in with the new,” is a commonplace phrase used around this New Year season. Whether you’re implementing a new resolution, [refreshing your vehicle with a fresh paint job](https://www.maaco.com/blog/the-economic-brilliance-of-restoring-your-cars-paint-job/), or dealing with the dents and dings that life has left behind, there are plenty of ways to prepare your ride for the New Year.

## Turn This Year's Uh-Ohs into Next Year's Oh-Yeahs
[With easy and affordable packages](https://www.maaco.com/services/auto-painting/), there’s no better time to get your dented, damaged, or dinged vehicle looking like new again.

- [Shine bright this year:](https://www.maaco.com/services/headlight-restoration/) Did you know Maaco offers headlight restoration? If your headlights have dimmed or cracked over the years, it’s time for a fix! This process is relatively inexpensive but requires careful bulb replacement to ensure oils from your hands don’t impair the headlight’s performance.

- __Vehicle body goals:__ Everyone has personal body goals for the new year, but what about your vehicle’s body? Repair your dents and dings with easy, affordable, and reliable collision repair services.

- __Paint the town red:__ While you’re painting the town red celebrating, we’ll be painting anything that comes through our shop, even oversized equipment and trucks. Whether it’s for work or pleasure, we can paint your tractors, semis, or trailers and bring them back to life with protection from the elements. · Paintless and painless dent repair: With [paintless dent repair (PDR)](https://www.maaco.com/services/paintless-dent-repair/), restoring your vehicle is as painless as can be! This method uses a special tool to pull dents out of the vehicle surface without damaging the overall paint. Dents and dings are no match for our experts! Available at participating locations only.

- __Resolutions that last:__ Resolutions don’t last forever, but our [warranty on all structural repairs does](https://www.maaco.com/warranty-policy/)! All materials used in the repair of structural panels are warranted for as long as you own the vehicle.

## Specialized Services for the Nice List
If the holiday uh-ohs hit extra hard or your vehicle requires a specialized service to be refreshed for the New Year, we’re here to help! 

- __Rest easy with a new spray bed lining:__ If your holiday plans include extended travel with lots of luggage, it may be worth refreshing the bed of your truck for a consistent, durable, and protected exterior coating. Spray bed liners are available at participating locations only so please [contact your local shop](https://www.maaco.com/locations/) for more details.

- __Lease the troubles to us:__ Returning a leased vehicle can be an unwelcome task during the busy holiday season. Stop by a local Maaco and let our quality-assured team of pros help you maximize the value of your leased vehicle with easy and affordable repairs.

- [Fleet and industrial services:](https://www.maaco.com/services/fleet-industrial-services/) Our certified centers are here to offer national or local fleets everything they need to get refreshed for the new year. From rebranding to accident management, give yourself the gift of corporate oversight, flexible billing, and repairs backed by a nationwide warranty.

Resolutions and quality work take time! If you need services such as headlight restoration, vehicle dents and dings repair, lease car assistance, or more, be sure to schedule an appointment at a Maaco location near you. We’re ready to help you cruise into the New Year and see the Upside of Uh-Ohs.

Resolutions for a Damaged Vehicle Solution

The year is winding down and a new one is already shining bright on the horizon. “Out with the old, in with the new,” is a commonplace phrase used around this New Year season. Whether you’re implementing a new resolution, refreshing your vehicle with a fresh paint job, or dealing with the dents and dings that life has left behind, there are plenty of ways to prepare your ride for the New Year.

## How to Prevent Car Door Dings and Dents: 8 Tips
Nothing diminishes your car’s aesthetic like the sudden appearance of a door ding or dent. It’s an issue that can happen to anyone anytime—whether you’re parked at the grocery store or making a quick stop at the convenience store.

The good news? Most dings and dents are preventable. You take pride in your vehicle’s appearance and deserve to keep it looking its best. Our guide will show you how to prevent door dings and ensure you know the steps to take if one occurs despite your best efforts. And for those unexpected dings and dents, remember that participating Maaco shops stand ready with affordable [paintless dent repair solutions](https://www.maaco.com/blog/how-does-paintless-dent-repair-work/) you can rely on. 

## 8 Car Door Dent Prevention Tips
If you want to learn how to avoid door dings, you’ve come to the right place. While door dings and dents aren’t always preventable, taking extra precautions can reduce the likelihood of your car being damaged. Here are eight car door dent prevention tips to help you maintain the flawless look of your vehicle. 

### 1. Park Away from Other Vehicles 
One of the best ways to prevent door dings is by being mindful of where you park when making daily commutes, a grocery store run, and everything in between. 
Find a spot that minimizes the chances of accidental dings—parking at the end of a row away from other vehicles can reduce the risk of your car being in the path of other car doors, shopping carts, and other common culprits. 

### 2. Park on the Passenger Side of Other Vehicles
This car door dent prevention tactic relies on the fact that passenger doors are less frequently used than driver-side doors, reducing the risk of someone flinging open their door into yours. It’s a simple yet effective method to decrease the likelihood of a dent.

### 3. Watch Out for Curbs and Obstacles 
Static objects can just as easily ding your car. When parking or maneuvering around corners and curbs, ensure you have ample room to open your doors without hitting any surrounding obstructions, which can be just as damaging as another vehicle. Some obstacles you should watch for include curbs, signs, light posts, walls, and bushes. 

### 4. Never Take Up Multiple Parking Spaces
Misaligned parking is an invitation for trouble. While some drivers choose to take up two or more spots to prevent door dings, you may be more likely to anger other drivers, risking intentional damage. By parking squarely within your designated spot, you show courtesy to other drivers, significantly lessening the chance of door-to-door contact.

### 5. Avoid Parking Near Neglected Vehicles and Larger Vehicle Classes 
Larger vehicles, like SUVs and trucks, have heavier doors that can cause more significant damage. Similarly, cars that appear neglected may indicate an owner less concerned with dings, so give these vehicles a wide berth when searching for an ideal parking space. 

### 6. Park Near More Expensive or Smaller Vehicles 
Smaller cars have less door surface area to swing into yours, and owners of higher-end cars are typically more cautious with their doors. Positioning your vehicle beside these cars is a good strategy and will help safeguard your car against accidental damage. 

### 7. Use Parking Sensors or Cameras
Technology is a valuable ally in learning how to prevent door dings. Sensors and cameras can help you navigate tight spots and park more precisely, informing you of the proximity to potential door-dinging hazards. Additionally, some cameras continue to capture nearby motion after you leave. If someone hits your vehicle, your vehicle may be capable of capturing footage that could help you make an insurance claim.

### 8. Park in Covered Areas When Possible
Enclosed parking is the gold standard for car door dent prevention. It shields your car from hail, snow, and storms and provides a controlled environment that's generally less prone to the chaos of outdoor public parking spaces.

## What to Do if Your Door is Dented or Dinged
Despite your best efforts, sometimes knowing how to prevent door dings and taking extra precautions isn’t enough. Fortunately, [solutions to repair your damaged vehicle are available](https://www.maaco.com/blog/resolutions-for-a-damaged-vehicle-solution/) if you find yourself with this common but frustrating issue.

Participating Maaco locations offer a swift and efficient [paintless dent repair service](https://www.maaco.com/services/paintless-dent-repair/) (available at participating locations) that will have your car looking as good as new without breaking the bank. You can even [use our online estimator](https://www.maaco.com/online-estimator/) to see how much you’ll save with Maaco. If you’ve suffered a door ding, don’t wait — [Find a Maaco location near you](https://www.maaco.com/locations/) and schedule an appointment today. 

How to Prevent Door Dings

How to Prevent Car Door Dings and Dents: 8 Tips

Nothing diminishes your car’s aesthetic like the sudden appearance of a door ding or dent. It’s an issue that can happen to anyone anytime—whether you’re parked at the grocery store or making a quick stop at the convenience store.